ARCHIVE Vol. 2-2018
Editora: Lürzer’s Archive
Autor: Lürzer’s Archive
Valor: R$ 65,00
Agências Brasileiras Selecionadas:
Print: 3A Worldwide, Candy Shop, Filadélfia, MullenLowe Brasil, NBS, Phocus Propaganda, Slogan Propaganda e Y&R.
Film: AMP Propaganda.
A special tidbit for our readers this time is, beyond any doubt, Hermann Vaskes interview with the philosopher Slavoj Žižek, which is titled „True creativity is order.“
The second issue of this year features a total of 84 print and 60 film campaigns, plus the selection of the favorites of our digital expert of this issue, Luciano „Lulo“ Calio, ECD at FCB&FiRe in Buenos Aires.
The interview with him is titled „Argentinian advertising has always been very good at storytelling.“
The cover motif was taken from a Wieden + Kennedy New York campaign for dating app OkCupid.